We Can Get You Found Online
Clients work with us not only because of the results that we can generate for them with SEO, but also due to our friendly and professional approach, with no complex account management layers due to our small but perfectly formed team.
Unlike other digital marketing agencies, search engine optimisation isn’t a bolt-on service, or an after-thought. It’s our bread and butter and what we do every day… with results that speak for themselves.
Based in Hythe Marina on the edge of the New Forest on the south coast of the UK, we are genuine SEO consultants with many years of experience in working on both large and small projects.
If you would like to talk to us about your marketing objectives and how we can help you to generate more business online with search engine optimisation then we would love to hear from you.
Small Changes Could Make a Massive Difference
Sometimes all it needs is just a few tweaks to your website to make it rank better. With new clients, the first thing that we do from day zero is a full keyword review and audit, collaborate with you on those, and identify the keyword searches that are going to make a difference to your business.
Once we have those keywords will we split them into themes. This thematic approach to keywords will help to inform how we edit your website architecture. We will then edit code, content, image tags, meta data, and make site speed improvements.
The core of all this work is ensuring that we optimise your website for the keywords that are going to make a difference to your business, and make sure that technically you are sending the right signals to Google.
We can genuinely say that some clients only need us to work from a consultancy perspective in this way on their website to see massive results… with no need to work on a monthly retained basis at all.
Call us and let us forensically analyse your existing website, your market, and your competition – we will then give you a brief overview of what’s required and the type of results you could expect to get from this SEO consultancy work.
Content is King… But Great Back-Links Still Rule
In many local markets and low competition niches, all you need is great content, great on-site optimisation, and a sound website technical architecture to rank well in Google. But, in many cases you are going to need more than that.
Despite what you might hear from other agencies, content isn’t always king, but it does play a large part. Fundamentally Google hasn’t changed over the last few years, with relevant, authoritative, and contextual back-links still being the main factor that will help you to get those number one positions to beat the competition.
If you choose to work with us on a monthly-retained basis (and we don’t do long-term contracts by the way), then we will work with you on a genuine and legitimate link-building strategy, coupled with excellent content copywriting for SEO to help you hit those top spots in your market.
Generate More Business With Google Local SEO
For local businesses, it’s imperative that you are listed in the Google Map results. The Google Business results are even more important when you consider that they appear very prominently on mobile devices. With nearly 60% of searches for local businesses now being done via a phone, your business needs to be in that top 3.
You have probably seen the list of 3 local businesses appear on the first page of Google when you do a search yourself for a local supplier or service, which is why it’s so important to dominate these listings.
Getting your website, phone number, and reviews to appear in this section though is a science in itself and a discipline of SEO that needs to be treated very differently to other aspects.
FIMA Digital consistently rank our clients in the top 3 Google Business results (also known as the Google “Snack-Pack”) and do this all of our retained local SEO clients on a monthly basis as a additional bonus for them.
We can also take these types of tasks on as individual project though. If you want your business to appear in the Google Business map results, get in touch with us today to find out more about how we can do it for you.
Content That Ranks, Generates Traffic, and Converts
Writing for the web is a hard discipline to master properly. People read screens differently to print and prefer to be able to read smaller chunks of content, preferably with split-up content with appropriate headings and bullets.
Writing for Google is an entirely different discipline again, and even harder than simply generating great sales copy. We believe that we are great at doing both.
We manage to combine our copywriting expertise with our technical SEO knowledge, meaning we can deliver highly-optimised and target content for your website – which will generate increased web traffic on a month to month basis.
Not only that, our content is designed to convert to an action. We have years of experience in working on eCommerce projects where the ultimate aim is to get a customer to make a transaction. Our SEO copywriting services combine great content, with optimised keywords, and pages that will convert to a sale or lead.
We Will Help You Get Rid of the Bad Stuff
Businesses can live and die on their reputation. In this new age of social media, it only takes a few bad reviews or negative comments online to set a company back years. Just one bad Google review or Facebook comment can spread like wild-fire and so it’s imperative that you work with agency experienced in mitigating and managing this risk.
We are highly-skilled at managing online reputations for businesses and can help to dilute negative reviews and ratings that have been left for you with our creative digital strategies.
We aren’t advocating buying Google reviews, and if any agency says that they will do that for you, run… really fast. This can back-fire spectacularly, and is very easy for networks such as Facebook and Google to pick up on.
Instead we use our years of experience in developing positive review generation from real customers and contacts to help dilute the bad stuff.
We don’t just stop there though. We have also helped to push negative content and websites links off the first page of Google with our reputation management SEO strategies.
So if need help in giving your company the clean slate that it truly deserves online then contact us now to see how we can help to get rid of that negativity.